Think of shipping platforms as a bridge between the product you are selling and the carrier you will ship with.
Shipping platforms provide an easy way to manage the overall scale of your business through one, simple program.
They pull the information as it appears in your online marketplace seller account and organize it, along with features like inventory management, product lists, sales analytics, customer history, etc.
Shipping platforms also make it easy to print shipping labels for your orders.
These programs generate labels online for free through services like UPS, USPS, and FedEx, and allow you to print them from the comfort of your home.
However, you will have to pay for the postage. This is determined through choosing:
- The carrier
- The service (e.g. First-Class, Priority, Ground, etc.)
- Packaging Dimensions & Weight
Most shipping platforms offer potential users a free trial period before a subscription must be purchased. Some shipping platforms even offer special deals or rates for signing up.
For example, if users sign up with Stamps.com through Shipstation, their monthly subscription fee will be waived and they are only charged for postage, which can be purchased as needed during the shipping process.