I\u2019ve made plenty of online returns in the last decade: the material didn\u2019t feel right, the fit was all wrong, do I even remember putting those jeans in my cart?<\/span><\/p>\n It\u2019s easy to get carried away with ecommerce, and most of the time there\u2019s not even a second thought to <\/span>sticking a shipping label<\/span><\/a> on a box and sending back unwanted merchandise.<\/span><\/p>\n Until this year.<\/span><\/p>\n<\/div>\n Retailers are scrambling to manage the onslaught of record breaking returns. UPS was predicting to handle more than <\/span>60 million returns<\/span><\/a> just from the holidays, causing major issues for the reverse supply chain.\u00a0<\/span><\/p>\n One reason for this steep climb in returns is due to the rising trend <\/span>bracketing<\/b>.\u00a0<\/span><\/p>\n But it turns out bracketing is only part of a bigger problem creating returns, and retailers should be looking at their customers for solutions on how to minimize them. <\/span><\/p>\n<\/div><\/div>![\"\"](\"https:\/\/www.smithcorona.com\/blog\/wp-content\/uploads\/2022\/09\/how-bracketing-changed-the-retail-returns-landscape-hero-splash.png\")
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