{"id":10416,"date":"2021-10-26T20:35:06","date_gmt":"2021-10-26T20:35:06","guid":{"rendered":"https:\/\/www.smithcorona.com\/blog\/?p=10416"},"modified":"2022-09-28T20:05:56","modified_gmt":"2022-09-28T20:05:56","slug":"lilach-mazor-power","status":"publish","type":"post","link":"https:\/\/www.smithcorona.com\/blog\/lilach-mazor-power\/","title":{"rendered":"Lilach Mazor Power"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div style=\"text-align:center;\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img width=\"1200\" height=\"350\" src=\"https:\/\/www.smithcorona.com\/blog\/wp-content\/uploads\/2021\/10\/Lilach_banner4-1200x350.png\" alt class=\"img-responsive wp-image-10878\" srcset=\"https:\/\/www.smithcorona.com\/blog\/wp-content\/uploads\/2021\/10\/Lilach_banner4-200x58.png 200w, https:\/\/www.smithcorona.com\/blog\/wp-content\/uploads\/2021\/10\/Lilach_banner4-400x117.png 400w, https:\/\/www.smithcorona.com\/blog\/wp-content\/uploads\/2021\/10\/Lilach_banner4-600x175.png 600w, https:\/\/www.smithcorona.com\/blog\/wp-content\/uploads\/2021\/10\/Lilach_banner4-800x233.png 800w, https:\/\/www.smithcorona.com\/blog\/wp-content\/uploads\/2021\/10\/Lilach_banner4-1200x350.png 1200w\" sizes=\"(max-width: 1064px) 100vw, (max-width: 640px) 100vw, 1200px\" \/><\/span><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-0{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-0 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1064px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;background-color:#efefef;padding: 0px 0px 0px 0px;\"><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-1{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-1 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1064px) {.fusion-body .fusion-builder-column-1{width:100% !important;order : 0;}.fusion-builder-column-1 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-1{width:100% !important;order : 0;}.fusion-builder-column-1 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:10px;margin-bottom:10px;width:100%;\"><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-2{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-2 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1064px) {.fusion-body .fusion-builder-column-2{width:100% !important;order : 0;}.fusion-builder-column-2 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-2{width:100% !important;order : 0;}.fusion-builder-column-2 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-2{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_4_5 4_5 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1\"><p><span style=\"font-weight: 400\">For Lilach Mazor Power, 2011 was the year it all began.<\/span><\/p>\n<p><span style=\"font-weight: 400\">She acquired a cannabis license from the only 126 offered in Arizona. Construction began in 2012 for her dispensary, <\/span><a href=\"https:\/\/givingtreedispensary.com\/\" target=\"_blank\" rel=\"no follow noopener\"><span style=\"font-weight: 400\">Giving Tree Dispensary<\/span><\/a><span style=\"font-weight: 400\">, which successfully opened its doors in 2013.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Now in 2021, it is still the only female majority-owned dispensary in the entire state. But as Power stresses, this isn\u2019t something to be proud of.<\/span><\/p>\n<p><span style=\"font-weight: 400\">When she entered the cannabis industry, Power was adamant in her belief about the healing power of the plant. She was curious as to why patients with chronic issues were not trying different methods, as their medicine could only serve them to a certain point.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">This led to the idea of a wellness center. \u201cIt would be East and West, a real holistic approach,\u201d Power explains.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">The idea of a wellness center has since grown into a budding business, ripe with opportunities. Of these, Power decided to take matters into her own hands and innovate into a specific niche market with women consumers in mind. <\/span><\/p>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-3{width:80% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-3 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 2.4%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 2.4%;}@media only screen and (max-width:1064px) {.fusion-body .fusion-builder-column-3{width:100% !important;order : 0;}.fusion-builder-column-3 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-3{width:100% !important;order : 0;}.fusion-builder-column-3 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_5 1_5 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:10px;margin-bottom:10px;width:100%;\"><\/div><div ><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img width=\"420\" height=\"118\" title=\"Giving Tree Dispensary Logo\" src=\"https:\/\/www.smithcorona.com\/blog\/wp-content\/uploads\/2021\/10\/Giving-Tree-Dispensary-Logo-e1634655468916.png\" alt class=\"img-responsive wp-image-10369\" srcset=\"https:\/\/www.smithcorona.com\/blog\/wp-content\/uploads\/2021\/10\/Giving-Tree-Dispensary-Logo-e1634655468916-200x56.png 200w, https:\/\/www.smithcorona.com\/blog\/wp-content\/uploads\/2021\/10\/Giving-Tree-Dispensary-Logo-e1634655468916-400x112.png 400w, https:\/\/www.smithcorona.com\/blog\/wp-content\/uploads\/2021\/10\/Giving-Tree-Dispensary-Logo-e1634655468916.png 420w\" sizes=\"(max-width: 1064px) 100vw, (max-width: 640px) 100vw, 200px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-2\"><p style=\"text-align: center\"><strong>Lilach Mazor Power<\/strong><br \/>\nFounder &amp; CEO<br \/>\n<a href=\"https:\/\/givingtreedispensary.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Giving Tree Dispensary<\/a><\/p>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-4{width:20% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-4 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 9.6%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 9.6%;}@media only screen and (max-width:1064px) {.fusion-body .fusion-builder-column-4{width:100% !important;order : 0;}.fusion-builder-column-4 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-4{width:100% !important;order : 0;}.fusion-builder-column-4 > .fusion-column-wrapper {margin-right : 1.92%;margin-left : 1.92%;}}<\/style><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-3\"><p><span style=\"font-weight: 400\">This past summer welcomed the launch of Power\u2019s own cannabis product: <\/span><a href=\"https:\/\/www.revelrycannabis.com\/\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400\">Revelry<\/span><\/a><span style=\"font-weight: 400\">.<\/span><\/p>\n<p><span style=\"font-weight: 400\">The brand\u2019s mission? \u201cF*ck menopause.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Powerful and blunt (no pun intended), this is a product that respects women and listens to the needs of their bodies that aren\u2019t being discussed enough.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Taken in day and night doses, Power designed the products as capsules, one that currently makes up only 5% of the market. This way consumers receive the most accurate dosing in a method as easy as taking a daily vitamin.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Power reminds us that users care about what they put in their bodies. Capsules are a way to ingest cannabis without having to smoke or eat a bunch of calories every single day. This niche market is where Power is becoming a leader.<\/span><\/p>\n<p><span style=\"font-weight: 400\">The Day Capsule, a microdose of different cannabinoids, helps tone down symptoms like anxiety, and irritability while improving mood. But that\u2019s only half the battle. The Night Capsule then promotes restful sleep through a combination of 10mg THC and 10mg CBD as a way to give metal and physical relief.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Promoting a new product and owning a small business are big responsibilities, with emphasis falling on customer experience.<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201cI can\u2019t compete on a pricing level,\u201d says Power, referring to her dispensary. \u201cBut I can offer the best customer service. We pride ourselves on having the best experience.\u201d\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Consumer experience is how women-owned dispensaries like Power\u2019s are competing in a market trying to push them out. Large corporations and MSOs have used money to dilute cannabis businesses with women leadership.<\/span><\/p>\n<p><span style=\"font-weight: 400\">As the industry continues to ever-evolve, it\u2019s clear that female representation is necessary in creating significant strides to advance diverse viewpoints and contribute prominent skills, especially in leadership roles.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Power\u2019s advice?<\/span><\/p>\n<p><b>\u201cDon\u2019t get into your head and just go for it!\u201d<\/b><\/p>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-5{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-5 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1064px) {.fusion-body .fusion-builder-column-5{width:100% 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style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_5 1_5 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div style=\"text-align:left;\"><style>.fusion-body .fusion-button.button-1{border-color:#ffffff;border-width:1px 1px 1px 1px;border-radius:2px 2px 2px 2px;background:#517860;}.fusion-body .fusion-button.button-1 .fusion-button-text,.fusion-body .fusion-button.button-1 i,.fusion-body .fusion-button.button-1:hover .fusion-button-text,.fusion-body .fusion-button.button-1:hover i,.fusion-body .fusion-button.button-1:focus .fusion-button-text,.fusion-body 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top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:5px;margin-bottom:5px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-4\"><p><a href=\"https:\/\/www.smithcorona.com\/blog\/13-women-defying-the-cannabis-industry-shutout\/\"><span style=\"color: #999999\"><strong>Back to Main Page<\/strong><\/span><\/a><\/p>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-8{width:20% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-8 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 9.6%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 9.6%;}@media only screen and (max-width:1064px) {.fusion-body 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class=\"fusion-button button-flat button-medium button-custom button-2 fusion-button-default-span \" target=\"_self\" href=\"https:\/\/www.smithcorona.com\/blog\/sara-payan\/\"><span class=\"fusion-button-text\"><\/span><i class=\"fa-arrow-right fas button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:5px;margin-bottom:5px;width:100%;\"><\/div><div class=\"fusion-text fusion-text-5\"><p style=\"text-align: center\"><strong>Sara Payan<\/strong><\/p>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-10{width:20% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-10 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 9.6%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 9.6%;}@media only screen and (max-width:1064px) {.fusion-body 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Now in 2021, it is still the only female majority-owned dispensary in the entire state.<\/p>\n","protected":false},"author":13,"featured_media":10346,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[74],"tags":[],"acf":{"theme_color":"","estimated_reading_time":3,"include_in_most_popular_sidebar":false,"hero_splash_image":13282,"grid_listing_thumbnail":13258,"sidebar_most_popular_thumbnail":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Lilach Mazor Power - Barcode Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.smithcorona.com\/blog\/lilach-mazor-power\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lilach Mazor Power - Barcode Blog\" \/>\n<meta property=\"og:description\" content=\"Lilach Mazor Power acquired a cannabis license from the only 126 offered in Arizona in 2011. 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